The role
The Work Based Learning network identified it needed a new brand identity young jobseekers could relate to. A strong brand and web presence was required that would signpost opportunities and links to budding apprentices and provide prospects for the network training providers.
The application
With focus on helping young people find work across the Midlands, the brand Career Creators was born, along with a visually stunning website featuring a directory of all the networks providers. The website can be updated from anywhere and features a creative approach to blogging, news and events.
The success
The Career Creators site is a great example of how a brand can flow through web pages, copy and usability. Career Creators is now positioned as one of the leading online networks to provide the resource and essential support that young people need for a brighter future.